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Marketing for Creatives Show | Marketing Tips for Creative Entrepreneurs and Small Business Owners

Jan 11, 2018

Ep #15: Pinterest is the social media platform which focuses on images. Many people ignore Pinterest as there is usually no interaction with people and it’s entirely different from typical Facebook or Instagram. However, with the right Pinterest strategy, it can be an excellent source of traffic to your blog for a long time.

In this episode, Anna Zubarev shares a Pinterest strategy for creative entrepreneurs that helped her to gain more than 10 000 followers on Pinterest and constantly get traffic to her blog.

Anna is a Social Media Strategist who is passionate about Social Media, Traveling and Family. She has been recognized amongst Top Social Media People to Follow on Pinterest.  

She has also been named Top Social Media Blogs to follow, and she’s been mentioned in the Huffington Post as Mom Prenuer.

Anna is also a full-time Marketer and a Mom of 2 terrific kids. She retired from the Corporate industry in 2012 and looks at life always from the bright side.

Time Stamped Show Notes:

  • [00:22] About the episode and Anna Zubarev
  • [02:20] Anna Zubarev explains what a social media prenuer is and why social media fascinates her
  • [03:30] Anna describes her transformational year and why she was attracted to Pinterest
  • [06:18] The roadmap to begin using Pinterest
  • [07:23] Who is Pinterest for and what is its audience demographic and why?
  • [11:27] The very basics of Pinterest strategy and how to start using it to generate traffic for your business
  • [13:19] Step one, create a Pinterest account and profile
  • [13:57] Step two, create your bio with the same relevant keywords that associate you to your business
  • [15:03] Step three, verify your website
  • [15:18] How to create effective boards and how it can positively affect your business
  • [16:41] The importance of SEO and how you can learn all of the tricks for free
  • [17:23] The connection between pins and boards, and what you should be doing
  • [19:44] Anna gives her boards and pins as an example to follow
  • [20:26] The 80/20 rule and how to follow it on Pinterest
  • [21:58] Engaging with others on Pinterest by joining group boards
  • [24:34] How to get people to re-pin your pins
  • [27:16] The steps you can follow right now to begin your Pinterest business account
  • [29:22] Why Pinterest may be the right site for you
  • [30:30] Where you can find Anna Zubarev
  • [32:55] For the show notes go to and subscribe to the Marketing for Creatives show

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