Preview Mode Links will not work in preview mode

Marketing for Creatives Show | Marketing Tips for Creative Entrepreneurs and Small Business Owners


Dec 10, 2018

Ep #83: Growing a business people often get caught in the marketing and selling forgetting that you are a person behind your brand that people want to hear from.

People may need your service, but before you sell something, unless it’s really urgent and they need it right away, connect with them as a person sharing some of your personal life on social media.

In this episode with Melody Spencer, we talk about how sharing your personal life on social media can help you to sell more. 

Melody is a Digital Marketing & Facebook Ads Strategist with over 6 years of experience in the marketing industry. She's helped 100's of clients use digital marketing tactics to scale up and grow their businesses in unique, heart-centered ways. She is also a speaker, writer, and host of the podcast Biz Babes with Soul.

Time Stamped Show Notes:

  • [00:22] About the episode and Melody Spencer
  • [02:05] Melody shares her challenges of quitting a job that she didn’t like without any plans and started her business learning from the mistakes
  • [06:35] How she got involved in social media
  • [07:53] Why share some of your personal life on social media
  • [09:55] How showing up as yourself helps you to sell more
  • [11:33] An example of how one Melody’s video brought her new clients
  • [13:53] Share both struggles and happiness with your followers
  • [16:51] Where is the balance between sharing personal life and business stuff
  • [18:43] How Melody plans her social media content
  • [21:38] The examples of how to use Facebook live and IGTV to show some of your personal life
  • [22:59] How to start writing more personal and how Melody changed her perspective on creating the content
  • [25:26] Research about what your audience wants to hear from you
  • [26:50] How to engage with your audience through sharing personal life
  • [27:39] How to use Instagram Stories to share personal stuff and engage with your followers
  • [29:42] The advice that Melody would give to her younger self when she just quit her job and was lost in what and how to build a business
  • [30:30] Where to find Melody online
  • [32:31] For the show notes go to marinabarayeva.com/83 and subscribe to the Marketing for Creatives show

Let’s get in touch: